Category: MAGNA

29 Result(s)

MAGNA Advertising Forecast: Media Innovation to Propel the Global Ad Market Towards the Trillion Mark
December 10, 2024
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MAGNA Advertising Forecast: Media Innovation to Propel the Global Ad Market Towards the Trillion Mark

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Most docs say pharma ads improve patient condition awareness
November 1, 2024
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Most docs say pharma ads improve patient condition awareness

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Sports Rights Are More Fragmented Than Ever – Who Are the Winners and Losers?
October 8, 2024
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Sports Rights Are More Fragmented Than Ever – Who Are the Winners and Losers?

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MAGNA nudges its 2024 media spend forecast upward
September 17, 2024
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MAGNA nudges its 2024 media spend forecast upward

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MAGNA Ups Advertising Growth Outlook Following Strong First Half of the Year
June 20, 2024
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MAGNA Ups Advertising Growth Outlook Following Strong First Half of the Year

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MAGNA Raises U.S. and Global Ad Forecasts for 2024, But TV Still Expected to Decline
June 18, 2024
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MAGNA Raises U.S. and Global Ad Forecasts for 2024, But TV Still Expected to Decline

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More uniformity needed to solve MFA, finds IPG Mediabrands
June 14, 2024
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More uniformity needed to solve MFA, finds IPG Mediabrands

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AI Briefing: How AI misinformation affects consumer thoughts on elections and brands
April 23, 2024
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AI Briefing: How AI misinformation affects consumer thoughts on elections and brands

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ZEFR AND IPG MEDIABRANDS LAUNCH PARTNERSHIP TO COMBAT MISINFORMATION
April 17, 2024
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ZEFR AND IPG MEDIABRANDS LAUNCH PARTNERSHIP TO COMBAT MISINFORMATION

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Streaming, Politics Star In Magna 2024 US Ad Forecast
March 28, 2024
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Streaming, Politics Star In Magna 2024 US Ad Forecast

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IPG Mediabrands
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