Julius Minnaar Will Lead Mediabrands Benelux
CEO Julius Minnaar has decided to leave Dentsu Aegis Network Nederland. Mark van Dijk, currently CCO, will succeed him on 1 January 2020.
Minnaar will lead Mediabrands Benelux on 1 April 2020. He succeeds Diederik Breijer, who left earlier this year.
Minnaar has worked as a CEO at Dentsu Aegis Network for almost nine years. During this period, he led the company in the Netherlands with a vision of sustainable growth. Under acquisitions and integrations, the company has grown from 160 to 750 employees under his leadership.
Of his move to IPG Mediabrands, he says: ‘I have worked at IPG Mediabrands twice before, including my first job in the media industry so it feels good to’ come home ‘again. Mediabrands is a very important and powerful player that operates in an increasingly challenging playing field.’