I-COM Global Summit 2017: Leveraging Big Data to take Programmatic to the Next Level

As per I-COM tradition, the end of day content sessions on Wednesday take place in the Summit Venue but in a theatrical setting built on stage, reflective the local culture like a bar / restaurant.
Besides the entertainment value, the idea is to offer a more relaxed setting that facilitates a more candid discussion on the topic. The kind of interesting talk to be normally heard at a bar after an event. Also, as part of the script, we try to explain a few elements of the local cuisine / culture that will be relevant to the attendee experience.

This year’s theatrical setting is called ‘Midnight Diner – Porto’ based on the hit series on Netflix: ‘Midnight Diner – Tokyo Stories’.

Moderated by:
Saqib Mausoof – Chief Data Strategist, IPG Mediabrands, USA